Do you ever question the fit or quality of your clothing style?

Wondering if you’re truly stepping into your excellence?

When looking at the way a garment fits, quality is an attribute you need to take into consideration.

Most times, the higher the quality the better the fit.

Have you ever bought a pair of workout leggings at Ross or Target and thought they were, OK?

Then you purchased a pair of workout leggings at Lululemon and thought OMG these are the best fitting leggings I’ve ever had.

I have. You don’t think there is going to be a difference even though the style looks exactly the same, but there is.

The quality of the fabric can reflect how your clothing fits, how it hangs on your body, and the way it feels.

If you’re like me, I love my clothing to feel like it was custom made for me.

Many times, there are two camps of women; the camp that says, it is good enough. And the second camp who values quality, luxury, and refinement in her clothing.

I believe, those who say this is good enough have never given themselves the permission to experience the kind of quality I’m talking about.

Let’s look at a pair of pants.

You purchase a $79 pair of pants and after a few machine washings they don’t fit as well, they lose their shape, they are baggy in the butt, and now the fit and quality is compromised.

The pant hangs in your closet. And you’re not sure why you don’t wear them.

What if you decided to raise your standards and invested in better quality clothing?

Let’s talk RIO.

For example, you purchase a $300 pair of pants, wear them 1X a week, 48X a year…turns out that every time you wear the higher quality, better fitting pant, you invested $6.25 every time you wore them.

Is it worth it?

Heck yes, the pants made you feel like a million bucks.

That is priceless in my opinion.

The next time you’re thinking about confidence or style confidence, think about the quality of the pieces you’re investing in.

If you’re new to this, begin by investing in ONE piece that allows you to feel like a million bucks.

This is about fit, how the fabric feels against your body, and the way the style adapts to your body type.

Something that may have never occurred to you; your non-verbal confidence oozes when you walk into a room.

You are experiencing your clothing supporting you to step into your excellence.

You are invited to my upcoming Style Strategy and Confidence Masterclass on Thursday, August 19th @ 1pm PST

Register at: https://www.annettebond.com/masterclass

My son Ryan introduced me to Deion Sanders favorite quote years ago.

 Look Good. Feel Good. Play Good.

 Then they Pay Good.

 I remember so clearly how Ryan memorized the quote and was buying into its truth.

 As a twenty-something young man at the time, of course he looked up to the professional football player.

 He was cool and successful.

 Being in the business of image and style for over 25 years, and working with 1000’s of women, it’s never really about the fashion but how the clothing makes one feel.

 It affects your self-image and self-esteem.  

When a piece of clothing is worn, it exerts an influence on the wearer’s psychological processes by activating associated abstract concepts through its symbolic meaning, Galinsky, Journal of Experimental Social Psychology.

The term coined by Galinsky, is “Enclothed Cognition.”

Dr. Adam Galinsky study found, "Clothes invade the body and brain, putting the wearer into a different psychological state. You have to wear the coat, see it on your body, and feel it on your skin for it to influence your psychological processes."

 The study featured undergraduate students who were either given a white doctors coat or told to wear street clothes and were administered a test for selective attention, such as spotting minor differences in similar pictures.

Those who wore the doctor’s coat made about half as many errors as those in street clothes.

When you are gearing up to put your best foot forward, what do you do?

As a businesswoman, you choose your most “confident look” in the closet.

Just like professional athlete Deion Sanders, it is gameday.

Expressing yourself and being confident in your self-image is one way to give yourself an edge whether you are powerful businesswoman or professional football player.

As a professional football has a brand with his uniform.

What does your businesswoman wardrobe say about you?

Is it expressing your uniqueness?

Do you have a signature look that differentiates you?

Does it reflect your expertise and brand?

Maybe it’s time to try on your ‘look the part’ confident look and step into your excellence?

You are invited to join me at my upcoming Style Strategy and Confidence Masterclass on Thursday, June 24th @ 1pm PST

https://www.annettebond.com/masterclass